Sample Bundle Package
Amazon Product Detail Page Video
VideoFresh specializes in creating highly effective Amazon Product Detail Pages so you can bring total clarity to your products and increase conversions.
4 Videos Filmed in 1 Filming Day
$2,999 per video
Price is based off of a total project cost of $11,999 for 1 filming day, and assumes that 4 custom videos are filmed on that day. Exact pricing will depend on the requirements of the project. VideoFresh will create a custom estimate for each project to best meet the needs of each client.
What is Product Detail Page Video?
When an Amazon shopper visits your product’s page, they can view photos as well as video content at the top of the page to learn more about the product. These videos are powerful because they can bring clarity to the product while building a brand connection which can help increase conversions.
The Power of Amazon Product Detail Page Videos
9.7%
Having a video on your product page can increase sales by 9.7%
84%
of your customers prefer to learn about your product through a video
Sources: Amazon Seller Central, Optinmonster
VideoFresh Samples of Product Detail Page Videos
Below are just a few of the styles of Product Detail Page Videos that VideoFresh can create for your brand.
Product Explainer Video
An Explainer Video Ad features a host explaining the features and benefits of the product, alongside a model or actor demonstrating how to properly use the product. These types of videos are great for products where the customers may need to be educated on how a product works and how to use it. These ads should be edited in a stylized way to grab attention in the first few seconds, and then quickly provide specific feature and benefits to keep the viewer engaged.
Product Lifestyle Video
A Features & Benefits Lifestyle Video shows a customer using the product in its real life context and setting, rather than something in-studio, alongside informative text and high-energy music and editing. The objective of this video is to demonstrate the functionality of the product in a relatable environment, with footage about the lifestyle around the product, as well as the product itself.
Product Sizzle Video
A features and benefits sizzle video features highly stylized editing and in-studio product footage. Dynamic lighting can make the product visually engaging while keeping production scope and costs relatively low. Specific coverage should highlight the key features of the product, while highlighting the materials and texture of the product when applicable. This video style is very versatile and is appropriate for most small and medium sized products.
Product Highlights Video
A Product Highlight Video features commercial-grade, eye-catching visuals alongside music and text. We see customers demonstrating the use of the product alongside informative text about the features of the product, and the benefit it offers to the user. The video is also edited in a highly stylized way, and should feature talent that reflects the target demographic of the brand.
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